Attractions industry news

12 Sep 2018

Sally Corp partners with Aardman for new Shaun the Sheep ride

US-based dark ride specialist Sally Corporation has partnered with Aardman Animations to create a new dark ride, featuring characters from the popular Shaun the Sheep series.

Sally Corp has signed a deal with Bristol, UK-based Aardman to design and market an attraction, which will see riders step aboard a themed vehicle and be transported through the rural, rustic and colourful world of Shaun the Sheep.

The four-minute, interactive ride will feature dozens of scenes inspired by the stop motion series.

“Shaun the Sheep loves new adventures and we’re thrilled by the opportunity to provide Shaun’s global family audiences with a completely unique way to immerse themselves in the world of our characters”, said Ngaio Harding-Hill, senior manager of Attractions and Live Experiences at Aardman.

“Integrating Shaun’s slapstick humour and farmyard antics into a thrilling dark ride experience promises to be an exciting creative partnership that we hope audiences will adore”.

<< Back

News powered by attractionsmanagement.com

Arts Council’s new diversity report shows BME representation below English average

Only 5 per cent of staff members are not white at Arts Council England (ACE) major partner museums (MPMs) while 16 per cent of the working age population are from black and minority ethnic (BME) backgrounds in England, a new report from the organisation has found. [more...]

IAAPA winter forum addresses crisis issues

Crisis management and public relations were mixed with water and wildlife as more than 60 attractions industry professionals from 14 countries attended trade association IAAPA’s EMEA Winter Forum in the Canary Islands, Spain, at the end of January 2019. [more...]

VisitScotland launches app for Chinese visitors

VisitScotland is looking to tap into one of the largest outbound tourism markets by launching a new app targeting millions of Chinese social media users. [more...]

National Museum of Scotland completes 15-year £80m regeneration

The National Museum of Scotland in Edinburgh has completed the final phase of an £80m (US$103.5m, €91.3m) transformation, leading to what it says is the “creation of a world-class museum”. [more...]

Gulliver’s seeking applicants for 2019 trainee management scheme

UK theme park operator Gulliver’s is on the lookout for applicants for its in-house management training programme, seeking fresh new talent to lead the company in the future. [more...]

Museums Association details 'No Deal Brexit' concerns

The UK’s Museums Association (MA) has urged politicians to take “all necessary action” to avoid the UK leaving the European Union without a withdrawal agreement. [more...]

In brief:

Heritage Lottery Fund rebrands as body reveals five-year plan @HeritageFundUK [more...]
Glasgow Science Centre £4m revamp aiming to increase visitor diversity @gsc1 [more...]
World War 2 museum opens at London airfield @BigginHillMMT [more...]
UK tourism industry set to benefit from increase in Chinese visitors @VisitBritain [more...]
Gringotts coming to Harry Potter studio tour in London attraction's largest-ever expansion @wbtourlondon [more...]
Design for life change: V&A Dundee director seeks to inspire through creativity @VADundee [more...]
National Portrait Gallery announces £35.5m facelift details @NPGLondon [more...]
Coastal heritage gets a £1m boost from UK Government @mhclg [more...]
Arts Council offer “No deal” Brexit advice for culture organisations in Britain @ace_national [more...]
More news from attractionsmanagement.com>>
<< Back