Attractions industry news

04 Sep 2019

Eiffel Tower tops Instagram charts after iconic landmark revealed as most tagged tourist attraction worldwide

The Eiffel Tower is the world's most popular attraction, according to Instagram, with the Paris attraction ranked as the social media platform's most tagged attraction.

Ranking the most 'Instagram-worthy' tourist attractions, #eiffeltower was used 5,849,737 times, followed by #lasvegasstrip at 4,802,560 and #timessquare at 3,949,217.

London, which is the most popular city on Instagram, had its highest-ranked attraction in sixth place, with Big Ben shared 3,007,317 times. The London Eye also makes the top 20 in seventh place (2,980,066 hashtags), while Buckingham Palace comes in 18th (1,127,083 hashtags).

The world's tallest tower – the Burj Khalifa – is the only attraction from the Middle East to make the top 20. It ranked fourth overall, with 3,502,116 hashtags. The Taj Mahal in 16th is the sole representative from Asia, with 1,260,502 hashtags. South America also has a single entry, with 1,539,713 tags of Peru's Machu Picchu in 15th.

The research was carried out by MacOS-native photo-integration app Motif, which analysed the number of hashtags published to Instagram since the social network's creation in 2010. It then extrapolated the data to identify the most visited destinations and cities worldwide.

"Over the past two decades, how we take and interact with photographs has changed dramatically, and this applies in particular to travels and holidays," said Motif managing director, Craig Bauer. "As we move further into the digital age, where photographs are taken on phones, viewed on screens and shared on social media platforms like Instagram, there’s greater convenience in capturing memories than ever before."

The top 20 tourist sites around the world

1 – #eiffeltower – 5,849,737
2 – #lasvegasstrip – 4,802,560
3 – #timessquare –3,949,217
4 – #burjkhalifa – 3,502,116
5 – #grandcanyon – 3,433,049
6 – #bigben – 3,007,317
7 – #londoneye – 2,980,066
8 – #louvre – 2,897,989
9 – #goldengatebridge – 2,645,651
10 – #empirestatebuilding – 2,598,694
11 – #towerbridge – 2,127,742
12 – #sagradafamilia – 1,830,206
13 – #statueofliberty – 1,820,337
14 – #colosseum – 1,552,294
15 – #machupicchu – 1,539,713
16 – #tajmahal – 1,260,502
17 – #cntower – 1,249,873
18 – #buckinghampalace – 1,127,083
19 – #acropolis – 1,109,978
20 – #arcdetriomphe – 948,133

<< Back

News powered by attractionsmanagement.com

Scape aims for city-wide AR through data gathering initiative

UK technology company Scape Technologies has gathered street-level data for 100 cities around the world, that it says can be used to create a "new baseline for 3D mapping" and enable city-wide augmented reality applications. [more...]

Tottenham to debut first standalone NFL attraction outside the US

Tottenham Hotspur is introducing the first stand-alone NFL visitor attraction outside of the US, with the football club adding an American Football tour to its stadium experience. [more...]

Bangkok tops charts as most popular global tourist destination

The Global Destination Index – an annual study looking at the world’s most visited tourist destinations – has ranked Bangkok, Thailand, as the world's most visited city globally. [more...]

Two new galleries coming to Edinburgh's Surgeons' Hall Museums in 2020

One of Scotland's oldest museums is preparing to launch two new galleries in 2020 after entering the second phase of a National Lottery-funded redevelopment process. [more...]

Chester Zoo gets approval for major Grasslands expansion

Chester Zoo has had plans approved to build an extensive African savannah habitat adjacent to a wide range of accommodation in the form of lodges and safari tents. [more...]

Eiffel Tower tops Instagram charts after iconic landmark revealed as most tagged tourist attraction worldwide

The Eiffel Tower is the world's most popular attraction, according to Instagram, with the Paris attraction ranked as the social media platform's most tagged attraction. [more...]

In brief:

Paisley Museum reimagined: first architect's images revealed @AL_Atweets @PaisleyMuseum @RenCouncilNews @HeritageFundUK [more...]
Several hurdles to clear for proposed £75m Bournemouth waterpark [more...]
Blair Drummond safari park invests £1m for modernisation of Sea Lion Enclosure @BlairDrummondSP [more...]
London Fire Brigade to transform former headquarters into museum @LondonFire @TheWorkshopLDN @PilbrowandP [more...]
Designs submitted for Derby's £42m swimming pool and waterpark complex @faulknerbrowns @DerbyCC @mike_hall_fbs #Derby #swimming #Waterpark [more...]
Sutton Hoo ancient royal burial site reopens following redevelopment @nationaltrust @NT_SuttonHoo [more...]
Arts Council England allocates £17.5m to local culture projects @ace_national [more...]
Rising curatorial talents win Art Fund financing to build museum collections @artfund @SainsburyCentre @WhitworthArt @YorkshireMuseum @PotteriesMuseum @V_and_A @NtlMuseumsScot @HepworthGallery @wolfsonfdn [more...]
Helter-skelter ride installed inside Norwich Cathedral [more...]
More news from attractionsmanagement.com>>
<< Back