Attractions industry news

13 Jan 2020

Old Trafford looks to improve visitor experience – appoints Merlin veteran as ops director

Emirates Old Trafford – the home ground of Lancashire County Cricket Club (LCCC) – has appointed a visitor attraction specialist as its new operations director.

The appointment of Steve Davies is part of a strategy to improve the venue's visitor experience and to make it an "all-round destination" – rather than simply a place for sport.

Davies joins from Merlin Entertainments, where he has spent more than 14 years working at visitor attractions in several senior roles – including head of operations at Alton Towers and operations director at Chessington World of Adventures.

He joins Lancashire Cricket – which owns the Emirates Old Trafford – from Madame Tussaud’s London, where he’s worked as general manager since September 2017.

Lancashire Cricket CEO Daniel Gidney, said: “Steve brings a wealth of relevant experience and he will add further focus to our desire to improve the all-round experience for our Members and supporters when attending Emirates Old Trafford.

“We continue to grow in all areas of our business, and it is vital that we equip ourselves with the necessary talent on and off the pitch to ensure we are capable of being the best we can be. Steve will be an excellent addition to the Club’s Executive Team."

Davies will start in his new role in April 2020 and replaces Anthony Mundy who left the club in December.

“Emirates Old Trafford is an iconic sporting institution, with a fantastic history and heritage, and the plans for further development and growth is something that really excites me particularly with the new stand and extension of the Hilton Garden Inn hotel over the next few years," Davies said.

“It's my job to help build on what has been achieved over the last decade here and deliver the best possible experience for all our Members and supporters, both on domestic and international matchdays.

“I am very much looking forward to becoming part of an already successful structure and playing a role in the future of both the club and the venue."

<< Back

News powered by attractionsmanagement.com

Shortlist revealed for National Railway Museum's Central Hall

Five proposals have been shortlisted for the design of the National Railway Museum's Central Hall in York, UK, which is scheduled to open in time for the museum’s 50th anniversary in 2025. [more...]

Eden Project announces £67m attraction for Northern Ireland

A new £67m (US$86.9m, €79.8m) cultural and environmental Eden Project tourist attraction is to be built along the banks of the River Foyle, near Derry-Londonderry, Northern Ireland, with organisers hoping it will help to bring social, economic and environmental regeneration to the city. [more...]

City council wrangles cause robust debate on Belfast Zoo's future

The future nature of Belfast Zoo is uncertain after a motion was tabled by a city councillor to phase out the display of caged animals and return the animals "to their natural habitats". However, the motion also envisaged transforming the zoo into a "world-class visitor attraction by 2025". [more...]

Niall McLaughlin Architects to design Somerset House auditorium and public space

Niall McLaughlin Architects have been chosen to design a new, multi-purpose auditorium and public space for London's Somerset House arts centre. [more...]

Smithsonian announces partnership with V&A East

The Smithsonian Institute has announced a new partnership with the Victoria and Albert Museum (V&A) that will see the curation of a new gallery at its V&A East campus. [more...]

Heritage Great Britain to invest £1.1m in Snowdon Mountain Railway

Heritage Great Britain (HGB) has announced plans to invest £1.1m (US$1,4m, €1.3m) in new hybrid diesel locomotives at its Snowdon Mountain Railway attraction in Snowdonia, Wales, in a bid to reduce its carbon footprint. [more...]

In brief:

UK's youth heritage programme wins new government funding @HeritageFundUK @DCMS #KickTheDust [more...]
World-first Duplo coaster coming to Legoland Windsor in March @LEGOLANDWindsor @mackridescom [more...]
London's Natural History Museum announces new strategy to tackle climate change after declaring 'planetary emergency' @NHM_London [more...]
Chessington plans rainforest addition @CWOA @AndersenPress @worldlandtrust [more...]
Welsh government to invest £60m in tourism @visitwales [more...]
3D printing could democratise heritage and help museums in repatriation debate [more...]
See you later alligator: plans announced for an alligator park on the Old Kent Road @AvantonL #oldkentroad #alligatorpark [more...]
Fantastic Beasts to go on display at the Natural History Museum @FantasticBeasts @NHM_London [more...]
Plans for the £337m ($438m, €394m) Museum of London (@MuseumofLondon), designed by Stanton Williams (@_SW_News), Asif Khan (@asif_can) and Julian Harrap Architects, have been submitted to the City of London Corporation. [more...]
More news from attractionsmanagement.com>>
<< Back