ALVA Board member Baroness Patience Wheatcroft to succeed Lord Lee as ALVA Chairman.

26 August 2020: Baroness Patience Wheatcroft, an ALVA Board member since 2012, will succeed the current Chairman, Lord John Lee, when he steps down at ALVA's AGM on 18th September, after 30 years as the organisation's Chairman.

Lord Lee, the founder Chairman, will be appointed President of ALVA at the AGM and Baroness Wheatcroft will take over the chairmanship. A former trustee and Deputy Chairman of the British Museum, former Editor of the Sunday Telegraph and former Editor of The Wall Street Journal Europe, Baroness Wheatcroft was appointed as a Conservative peer to the House of Lords in 2010 and her maiden speech was on the importance of the UK tourism economy. Since November 2019 she has sat as an unaffiliated peer.

The AGM will be an opportunity to mark the organisation's 30th anniversary and the achievements of its Chairman, Lord Lee, and his passion, enthusiasm and advocacy for ALVA, its members and for UK tourism more broadly over many years.

Lord Lee, a former Tourism Minister in Mrs Thatcher's Government, was the founding Chairman of ALVA and has been the most consistent advocate for tourism in the House of Lords since he was appointed there in 2006.

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