Attractions industry news

23 Sep 2021

Themed Entertainment Association sets up presence in China

The Themed Entertainment Association (TEA) has established an official presence in China, with a company registered in Shanghai.

TEA Business Consulting (Shanghai) Co is a wholly foreign-owned entity and will commonly be known as TEA China.

China is considered to be the fastest-growing market for themed experiences, with a number of theme park, cultural tourism, museum and location-based entertainment projects under various stages of development.

Setting up a presence in China is seen as a major step in the global growth of the TEA, which was founded in 1991 to give a voice to the creative community of the global theme park and attractions industry.

To bring the Chinese arm to fruition, a special TEA China Task Force was formed in January 2021 to develop a comprehensive business plan including financial, legal and governance structures to accomplish its goals.

TEA China has been designed to provide "significant benefits" for TEA’s existing global membership, by way of connecting with new members in China, creating enhanced networking opportunities, educational events, and deeper access to developers of cultural tourism projects inside China.

TEA China will be led by TEA International Board President Chuck Fawcett.

Fawcett said: “TEA China represents a critical expansion of our organization’s capacity for global collaboration and will benefit the entire industry.

"We're now in a position to work more closely with companies in China to craft TEA’s brand and value proposition and look forward to creating many new opportunities for TEA members worldwide.

"My sincere thanks to the TEA China Task Force and to everyone who was part of this monumental effort.”

TEA International board member Evi Sari will serve as interim general manager of TEA China.

Sari said: “This is what TEA members want and what our industry needs.

"The conversation and collaboration that the TEA is fostering between the US and China will help to build a better, stronger themed experience industry.”

<< Back

News powered by attractionsmanagement.com

V&A renames childhood museum as part of £13m redevelopment

Construction work has begun on a £13m redevelopment project which will look to transform the V&A Museum of Childhood into the UK’s "premier national museum" entirely dedicated to children. [more...]

Boris Johnson throws his support behind Eden Project North in Morecambe

British Prime Minister Boris Johnson has thrown his weight behind plans to build an Eden Project North visitor attraction in the Lancashire seaside town of Morecambe. [more...]

Melissa Ruminot to take the reins as TEA president

The Themed Entertainment Association (TEA) has named Melissa Ruminot as its president-elect. [more...]

Themed Entertainment Association sets up presence in China

The Themed Entertainment Association (TEA) has established an official presence in China, with a company registered in Shanghai. [more...]

Paul Kent joins Simworx

Simworx has appointed Paul Kent as its global business development manager. [more...]

Further details revealed for Orlando's Peppa Pig theme park

Merlin Entertainments has revealed further details of the first ever stand-alone Peppa Pig theme park, set to open at its Legoland Florida Resort in the US in 2022. [more...]

In brief:

Andy Grant and Panorama Group join forces to create global destination development firm #GrantLeisure #TourismDevelopment [more...]
Players of new Chaos Karts AR concept will feel as though they’re in a video game @chaoskarts @tom_l_maguire [more...]
Jorvik's global art project will connect 14 cities @TheJorvikGroup #Jorvik #DigitalArt [more...]
Merlin hits the market with surge of new openings @merlinentsnews #Merlin #Lego #Legoland #Hasbro #PeppaPig #Orlando [more...]
Secret Cinema does Bridgerton tie-up with [email protected] @netflix #Bridgerton [more...]
Kew Gardens establishes new 'living laboratory' to study biodiversity @kewgardens #KewGardens #Biodiversity [more...]
UK government and National Lottery allocate £10m in vouchers to fund attractions [email protected] @DCMS #Tourism #VisitBritain [more...]
Eden Project signs deal for Dundee site – attraction will create £27m per year to the regional economy @edenproject @DundeeCouncil @dundeeuni #EdenProject #EdenDundee [more...]
Madame Tussauds moves Prince Harry and Meghan from royal family to Hollywood zone @MadameTussauds #MadameTussauds #PrinceHarry #Meghan #RoyalFamily [more...]
More news from attractionsmanagement.com>>
<< Back